Retail Industry Fundamentals
The NRF Foundation’s RISE Up introductory course – Retail Industry Fundamentals – is perfect for your students who are developing workplace readiness skills and looking for a first job.
Your students will develop basic customer service and math skills to conduct sales transactions. They will build an understanding of the retail industry, its impact on the economy and the diverse jobs available. And they will learn best practices for interviewing and exploring career paths.
Course delivery options are flexible – from online to classroom to a combination of both. Self-paced lessons allow students to engage with curriculum videos, activities and knowledge checks. Mix and match your own lessons to provide a course that’s completely tailored for your students.
Your students receive a printable completion certificate, digital badge and a credential they can list on their resume. At the end, your students are ready for jobs that are in high demand right now.
Become a RISE Up Training Partner today.
Exams start at
Course content starts at
Course bundles start at
Welcome to Retail
What is Retail?
Multichannel and Omnichannel Retailing
Distribution Channels and Retail Ownership
The Economic Impact of Retail
The Retail Product Cycle
Product and Service Selection
Product Allocation and Distribution
Selling, Pricing and Customer Service
Customer Service & Sales
Customer Service Skills
Retail Associates and Company Brand
The Customer Loyalty Life Cycle
Retail and Technology
Connecting with the Customer
Understanding Customer Needs and Interests
Personalizing Service and Completing the Sale
Retail Operations Basics
Inventory, Marketing, Technology & Tools
Retail Stores, Grocery Stores, Fast Food Restaurants
Internal & External Theft
Common Safety Problems
Dollars and Sense
Gross Profit vs. Net Profit
Operating Expenses vs. Cost of Goods Sold
Professional Look and Employability
Effective Communication and Accountability
Technology and Time Management
A Place for You
RISE Up and the Retail Industry
Entry-Level Retail Jobs: Goals and Expectations
Online Job Applications and Succeeding in Interviews
These concepts offer a general overview of the content areas covered in the Retail Industry Fundamentals curriculum. They are not an exhaustive list of the content or its learning objectives but serve to categorize the curriculum for each module.
50 multiple-choice questions
Untimed / Not proctored
The areas included in the exam and the emphasis given to each correspond to the knowledge and skills acquired. These areas have been identified through a job task analysis for a student to succeed within an entry-level role.
Introduction to the Retail Industry – 8%
Fundamentals of Retail Operations – 48%
Retail Careers – 44%
The listed domains should not be considered an exhaustive list of the content covered in the curriculum.
Students need to be at least 14 years old
Our course material and exams are written at a seventh-grade reading level
Offline course content is also available
Spanish helping translation exams and special accommodations for exams are available
Options are available for a la carte, bundled options and bulk purchases
Want to learn more about becoming a RISE Up Training Partner? Our team is ready to answer your questions.
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