Ambitious students from NRF University member schools are competing to represent the next generation of retail leaders.
Retail executives from 17 companies selected 25 semifinalists who rose to the top after submitting an essay, a personal brand video and two letters of recommendation from their employers and educators. These students will complete an exclusive case study created in collaboration with Meijer and two phone interviews with retail partners for the chance to advance to the final round of competition. The 25 semifinalists also receive a $1,000 travel stipend award for their achievements to attend the 2022 Student Program in New York City.
The top recipient for the Next Generation Scholarship will receive a $25,000 scholarship; four finalists will each receive $10,000 scholarships.