Videos ● Tributes
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Tributes will be used for the on-screen, in-room presentation, as well as on our digital program.
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Final files should be in a JPG format.
Final file should be at least 1920 x 1080 px (Full HD). Final output must maintain a 16:9 aspect ratio.
Full screen photos should be high resolution (at minimum 1920x1080 px). Avoid resizing photos larger than their native resolution/size.
Final files should use RGB color space.
View well-designed Tribute examples are available at the top of this page.
To preserve and protect the NRF Foundation’s IRS section 501(c)(3) status, we need to ensure your tribute does not contain calls to action or qualifying language. If including a web link its landing page should be informational and not sales driven. Please use the word "support" instead of "sponsor," and we prefer the copy to say that your company "supports the work of the NRF Foundation" rather than the NRF Foundation Honors.
To ensure legibility, the smallest text should stay above 35 pt and we recommend primary messaging be above 80 pt. (Note: pt measurement is different from px measurement).
Final file should be at least 1920 x 1080 px (Full HD). Final output must maintain a 16:9 aspect ratio.
Legibility can also be compromised by poor color contrast. To ensure sufficient color contrast, the text-to-background color contrast ratio should be at least 3:1.
Any important content such as text, should be within 5% of the edges of the image. This is to ensure it will not be cut-off by the screen.
Our recommendation is to keep the design uncomplicated, with a straightforward message, clear typography, and a simple image or icons. In general, less text is better.
Samantha LaManna ● Senior Manager, Corporate Engagement ● NRF Foundation
☎ (202) 626-8108
